Based in:

India ❤︎

Based in:

India ❤︎

Yog A2 Ghee

Product Packaging Redesign

Project Image

Overview

Yog Vedic Living, founded by Stephen in Singapore, entrusted us—via a valued referral from Adya Organics—to completely reimagine their flagship product, A2 Belona Desi Cow Ghee. The goal was to distill the soul of Vedic tradition into packaging that commands instant attention in premium wellness spaces, reflecting profound heritage while poised for mass retail and digital shelf impact.

Service:

Brand & Packaging Redesign

Timeline:

1-2 weeks from research to brand launch

Specialization:

Tradition-Driven Visual Identity

Tradition-Driven Visual Identity

Tradition-Driven Visual Identity

/

Shelf Visibility Strategy

Type:

Global Collaboration

Project Image
Project Image

The Challenge

Reviving a Dormant Presence on Crowded Shelves

Yog Vedic Living’s previous design was visually outdated and faded into the background of competitive retail environments. The packaging conveyed neither authentic Vedic roots nor the trustworthiness needed to convert discerning consumers. The brand was invisible to both new and returning customers, struggling to spark curiosity or drive recall—while modern, conscious buyers bypassed the product for lack of shelf or digital impact.



The Solution

This product caters Indian origin consumers. To honor the ancient Vedic spirit and ensure visibility in modern retail contexts, we created a packaging identity that blends vibrant tradition with clear consumer messaging. The foundation of our design is a rich saffron and red palette, adorned with lotus motifs and ethnic patterns, which instantly evoke the sanctity and prosperity associated with Indian heritage. Centered against this tapestry, the navy blue label shields the core product story, surrounded by motifs of Gir and Sahiwal cows—icons revered in Vedic culture for their purity.

Essential product values—cruelty free, no preservatives, hand-churned—are elevated with clean iconography and seamless placement, making every benefit immediately apparent to even the casual viewer. The playful yet dignified illustration of the cow, traditional jewelry, and intricate borders all cue authenticity and soul, while the large, bold product title ensures instant pickability on any shelf or digital thumbnail. This design is more than packaging—it’s a cultural statement engineered for recognition, trust, and connection.

Project Image
Project Image
Project Image
Project Image
Project Image
Project Image

The Result

Immediate Lift in Visibility, Recall & Engagement Post-launch, the redesigned A2 Belona Desi Cow Ghee captured significant increases in shelf pickups and digital engagement. Retail partners observed a noticeable spike in consumer interest, while the brand’s online presence was revitalized with enhanced recognition and loyalty. Yog Vedic Living now owns a singular spot in premium wellness—where ancient wisdom and striking presentation drive real, measurable results.

0x

Visibility, Recall & Engagement

0x

Visibility, Recall & Engagement

0x

Visibility, Recall & Engagement

0%

Higher satisfaction with every purchase

0%

Higher satisfaction with every purchase

0%

Higher satisfaction with every purchase

0 weeks

Wrapped up before the clock ticks

0 weeks

Wrapped up before the clock ticks

0 weeks

Wrapped up before the clock ticks

website Design & Development plan

We create innovative, fast, and responsive websites — crafted to showcase your brand and deliver seamless experiences from day one.

Project based

Custom Project

WE NEVER LET A WORTHY STARTUP FOUNDER WALK AWAY EMPTY-HANDED!

What’s included

Custom Website Design – Tailored visuals that convert.

Mobile Optimization – Perfect on every screen.

CMS & E‑Commerce Solutions – Power meets flexibility online.

UI/UX & Prototyping – Experience designed with intent.

End‑to‑End Development – Complete build, seamless delivery.

Interactive Animations & SEO Optimization – Engage deeper, rank higher.

85,000

/project

website Design & Development plan

We create innovative, fast, and responsive websites — crafted to showcase your brand and deliver seamless experiences from day one.

Project based

Custom Project

WE NEVER LET A WORTHY STARTUP FOUNDER WALK AWAY EMPTY-HANDED!

What’s included

Custom Website Design – Tailored visuals that convert.

Mobile Optimization – Perfect on every screen.

CMS & E‑Commerce Solutions – Power meets flexibility online.

UI/UX & Prototyping – Experience designed with intent.

End‑to‑End Development – Complete build, seamless delivery.

Interactive Animations & SEO Optimization – Engage deeper, rank higher.

85,000

/project

website Design & Development plan

We create innovative, fast, and responsive websites — crafted to showcase your brand and deliver seamless experiences from day one.

Project

Custom

What’s included

Custom Website Design – Tailored visuals that convert.

UI/UX & Prototyping – Experience designed with intent.

Mobile Optimization – Perfect on every screen.

End‑to‑End Development – Complete build, seamless delivery.

CMS & E‑Commerce Solutions – Power meets flexibility online.

Interactive Animations & SEO Optimization – Engage deeper, rank higher.

Avatar
Avatar
Avatar

3 Spots Available

3 Spots Available

Schedule a discovery call

Let’s connect and see how we can bring your vision to life.

Icon

Do you prefer email?

arya@theblackspade.co

Copy Icon
Copied Icon

Copied

No hidden fees

The proof is in their words

Avatar
Avatar
Avatar
Avatar
Avatar
Avatar
Star

From strategy to execution, they nailed every detail of our new site. Communication was clear throughout, and the outcome blew us away.

Sarah Lim

Marketing Director, NovaTech Labs

The proof is in their words

Avatar
Avatar
Avatar
Avatar
Avatar
Avatar
Star

From strategy to execution, they nailed every detail of our new site. Communication was clear throughout, and the outcome blew us away.

Sarah Lim

Marketing Director, NovaTech Labs

The proof is in their words

Avatar
Avatar
Avatar
Avatar
Avatar
Avatar
Star

From strategy to execution, they nailed every detail of our new site. Communication was clear throughout, and the outcome blew us away.

Sarah Lim

Marketing Director, NovaTech Labs

BG Image

Start the conversation today

Start

your

Project

today

Let’s work together

Do you prefer email?

arya@theblackspade.co

Copy Icon
Copied Icon

Copied

How do we connect?

We reply within 24 hours

Direct access to our team — no bots.

We ask smart questions fast.

Start the conversation today

Start

your

Project

today

Let’s work together

Do you prefer email?

arya@theblackspade.co

Copy Icon
Copied Icon

Copied

How do we connect?

We reply within 24 hours

Direct access to our team — no bots.

We ask smart questions fast.

Avatar
Damayanti Satkar

CoFounder

Start the conversation today

Start

your

Project

today

Let’s work together

Do you prefer email?

arya@theblackspade.co

Copy Icon
Copied Icon

Copied

How do we connect?

We reply within 24 hours

Direct access to our team — no bots.

We ask smart questions fast.